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Business of Arts and Culture™
Seminar Descriptions
Event Schedule
Selection Criteria
Participant Expectations
Travel Support
Evaluation Results

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Creative Community Fellows

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Executive Program in Arts & Culture Strategy

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The Chief Executive Program

University of Michigan
Ross School of Business

May 3-7, 2015
Ann Arbor, MI
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Business of Arts and Culture™ Pricing

We ask teams to name their own tuition for all Business of Arts and Culture seminars. We’ve heard from leaders that our seminars help create real solutions to the challenges they face. We’ve also heard that many still need extra help to make educational expenditures possible. This pricing approach allows organizations to take part in these seminars at a price they can afford to pay. We continue to offer travel support for out-of-town participants.

We are committed to helping build stronger cultural organizations and to building a stronger arts and culture sector. A key tenet of this program is that we all share similar issues and can learn a great deal from one another. Likewise, we recognize the importance of maintaining a supportive community during challenging economic times. Any tuition your team chooses to pay will help make it possible for others to attend at little or no cost.

We pride ourselves on being a learning organization and see this as a great opportunity to explore a new pricing model. We have included case studies on this model in our classrooms and want to explore how it could work for educational offerings. We look forward to sharing our experience and hope that the lessons we learn will be useful to those considering alternative models.

The full tuition required to cover the cost of the Business of Arts and Culture seminars is $900 per person ($2,700−$4,500 per team). We work very hard to bring down the cost of delivering these seminars, and this price is a fraction of the fee for comparable programs at leading universities. Under this new pricing model, NAS will self-fund any costs not covered by participating organizations.

We will continue our team application process to ensure each class comprises a diverse mix of organizations that have clear goals for their participation. Applications will be reviewed on their merit. Learn more about the application process and selection criteria »


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The complex issues involved in leading a cultural nonprofit today can challenge even the most skilled management team. Using our first-hand experience in the arts and working with faculty from leading business and graduate schools, we deliver executive-level programs that help you find new opportunities, manage your resources and lead your organization toward its mission.


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